{"id":4909,"date":"2017-04-14T11:40:22","date_gmt":"2017-04-14T11:40:22","guid":{"rendered":"https:\/\/www.mylaps.com\/?p=4909"},"modified":"2025-01-14T14:19:33","modified_gmt":"2025-01-14T14:19:33","slug":"100000-downloads-nn-marathon-rotterdam-eventapp","status":"publish","type":"news","link":"https:\/\/mylaps.com\/es\/news\/100000-downloads-nn-marathon-rotterdam-eventapp\/","title":{"rendered":"100,000+ downloads for Marathon Rotterdam App"},"content":{"rendered":"<div class=\"block news-hero\">\n\t<div class=\"news-hero__image-container container--small\">\n\t\t<a\n\t\t\thref=\"https:\/\/mylaps.com\/es\/news\/\"\n\t\t\tclass=\"button--text-light\">\n\t\t\t<?xml version=\"1.0\" encoding=\"UTF-8\"?> <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" viewBox=\"0 0 20 20\" height=\"20\" width=\"20\"><g xmlns=\"http:\/\/www.w3.org\/2000\/svg\" transform=\"matrix(-1 0 0 -1 20 20)\"><path d=\"M17.2554 10.7143H0V9.28571H17.2554L8.98071 1.01107L10 0L20 10L10 20L8.98071 18.9889L17.2554 10.7143Z\" style=\"fill: var(--icon-color, #697073);\"><\/path><\/g><\/svg> \t\t\t<span>\n\t\t\t\tBack to archive\t\t\t<\/span>\n\t\t<\/a>\n\t\t\t\t\t<figure class=\"news-hero__image\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1132\" height=\"760\" src=\"https:\/\/mylaps.com\/wp-content\/uploads\/2017\/04\/selfie-MR17-2-1132x760.png\" class=\"attachment-hero_inline size-hero_inline wp-post-image\" alt=\"\" \/>\t\t\t<\/figure>\n\t\t\t<\/div>\n\t<div class=\"container--small\">\n\t\t<div class=\"news-hero__content\">\n\t\t\t<h1 class=\"news-hero__title\">\n\t\t\t\t100,000+ downloads for Marathon Rotterdam App\t\t\t<\/h1>\n\t\t\t<div class=\"news-hero__intro\">\n\t\t\t\t<h4><strong>&#8216;The EventApp overachieved our expectations&#8217;<\/strong><\/h4>\n\t\t\t<\/div>\n\t\t\t<time\n\t\t\t\tclass=\"news-hero__date\"\n\t\t\t\tdatetime=\"2017-04-14T11:40:22+00:00\">\n\t\t\t\t<span class=\"sr-only\">\n\t\t\t\t\tPublished on\t\t\t\t<\/span>\n\t\t\t\t14 April 2017\t\t\t<\/time>\n\n\t\t\t\t\t\t\t<ul class=\"news-hero__terms tag-list\">\n\t\t\t\t\t\t\t\t\t\t\t<li>\n\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\t\tclass=\"term__label tag\"\n\t\t\t\t\t\t\t\thref=\"https:\/\/mylaps.com\/es\/news-tag\/active-sports\/\">active sports\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t<li>\n\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\t\tclass=\"term__label tag\"\n\t\t\t\t\t\t\t\thref=\"https:\/\/mylaps.com\/es\/news-tag\/eventmanager\/\">EventManager\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t<li>\n\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\t\tclass=\"term__label tag\"\n\t\t\t\t\t\t\t\thref=\"https:\/\/mylaps.com\/es\/news-tag\/general\/\">general\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n<p>Tom Hak, Manager Marketing and Communications, was extremely satisfied with their EventApp. &#8216;Our NN Marathon Rotterdam EventApp overachieved our expectations! LiveTracking was spot on for all our 43,000 participants. The positive feedback from participants, spectators and our sponsors was overwhelming.&#8217;<\/p>\n<h5><strong>Over 5,7\u00a0million screen views!<\/strong><\/h5>\n<p>The EventApp achieved a record breaking number of screen views, a total 5,7 million. Additionally users spent over 18 minutes in the EventApp per session. Resulting in an astonishing accumulated exposure time of 5,504 days!<\/p>\n<h5><strong>Follow your favorite runners live!<\/strong><\/h5>\n<p>Relive the NN Marathon Rotterdam and experience the EventApp yourself.<\/p>\n<iframe loading=\"lazy\" title=\"NN Marathon Rotterdam EventApp powered by MYLAPS\" src=\"https:\/\/player.vimeo.com\/video\/213087205?dnt=1&amp;app_id=122963\" width=\"500\" height=\"281\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write\"><\/iframe>\n<p>\u00a0<\/p>\n<h5><strong>Record breaking Selfies\u00a0<\/strong><\/h5>\n<p>The Selfie functionality is a great way to enhance the social engagement of your athletes and fans. This is also what the NN Marathon Rotterdam experienced. Over 8,000 Selfies were taken by EventApp users of which 2,200 can be used for marketing purposes. All Selfies can be downloaded by the organisation in our user friendly CMS.<\/p>\n<p>Tom Hak explains, &#8216;we are really enthusiastic about the Selfie feature and so are our fans! It was great to see them actively being shared on social media to extend the social engagement around the NN Marathon Rotterdam.&#8217;.<\/p>\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-4911 size-large\" src=\"https:\/\/www.mylaps.com\/wp-content\/uploads\/2017\/04\/selfie-Rotterdam-1024x680.png\" width=\"1024\" height=\"680\" \/>\n<p>\u00a0<\/p>\n<h4>Interested in your own EventApp or want to learn more?<\/h4>\n<p><a class=\"button--primary\" href=\"https:\/\/www.mylaps.com\/eventmanager\/eventapp\/\">Contact our experience team!<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Last weekend all 43,000 runners at the NN Marathon Rotterdam could be followed live with the NN Marathon Rotterdam EventApp powered by MYLAPS. With over 100,000 downloads and an average session time of almost 19 minutes the EventApp was a great success.<\/p>\n","protected":false},"featured_media":4910,"template":"","meta":{"_acf_changed":false,"content-type":"","_trash_the_other_posts":false,"editor_notices":[]},"news-cat":[12],"news-tag":[13,9,11],"class_list":["post-4909","news","type-news","status-publish","has-post-thumbnail","hentry","news-cat-uncategorized","news-tag-active-sports","news-tag-eventmanager","news-tag-general"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>100,000+ downloads for NN Marathon Rotterdam EventApp - MYLAPS<\/title>\n<meta name=\"description\" content=\"Last weekend all 43,000 runners at the NN Marathon Rotterdam could be followed live with the NN Marathon Rotterdam EventApp powered by MYLAPS.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mylaps.com\/es\/news\/100000-downloads-nn-marathon-rotterdam-eventapp\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"100,000+ downloads for Marathon Rotterdam App\" \/>\n<meta property=\"og:description\" content=\"Last weekend all 43,000 runners at the NN Marathon Rotterdam could be followed live with the NN Marathon Rotterdam EventApp powered by MYLAPS.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mylaps.com\/es\/news\/100000-downloads-nn-marathon-rotterdam-eventapp\/\" \/>\n<meta property=\"og:site_name\" content=\"MYLAPS - 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